Add 'Clean Getaway: Meat Waste Joins Biofuels At Luxury Jet Show'

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Doreen Bunting 11 months ago
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<br>By [Allison](https://www.businessnews.com.au/Company/Mission-NewEnergy) Lampert<br>
<br>LAS VEGAS, Oct 22 (Reuters) - At the world's biggest market program in Las Vegas high-end jets are drawing buyers with their streamlined silhouettes, luxurious cabins - and increasingly, their use of [alternative fuels](https://biodieselmagazine.com/articles/felda-global-buys-missions-kuantan-port-plant-for-11-5-million-9053).<br>
<br>Fuel [producers](https://www.proactiveinvestors.com.au/ASX:MBT/Mission-NewEnergy-Ltd) and jetmakers are eager to showcase unique types of air travel fuel deemed less harmful to the environment, from used cooking oil to the noticeably less waste.<br>
<br>Business jet operators, like airlines, have bowed to [ecological pressure](https://www.pinterest.com.au/missionnewenergy/) on air travel and devoted to halving carbon emissions by 2050 compared with 2005.<br>
<br>Their hope is that embracing sustainable fuel to suppress emissions could make company jets more appealing to environmentally conscious purchasers - specifically corporations facing concerns over sustainability from investors or green project groups.<br>
<br>The availability of less polluting personal jets might also spare the rich and [popular](https://www.pinterest.com.au/missionnewenergy/) the negative publicity experienced by Britain's Prince Harry and his partner Meghan over a current personal jet journey to southern France.<br>
<br>Five Gulfstream jets on display screen in Las Vegas are using California-produced fuel from inedible beef tallow.<br>
<br>The most recent waste-based fuels include "fats, grease and oils that are by-products of the food industry," said Bryan Sherbacow, chief business [officer](https://stocktwits.com/symbol/MNEL) of Boston-based [biofuel](https://www.intelligentinvestor.com.au/shares/asx-mbt/mission-newenergy-limited/share-price) producer World Energy, which produces fuel from meat waste used by Gulfstream.<br>
<br>"All of our item is inedible."<br>
<br>A few of the other 79 aircraft on display screen are anticipated to be powered by 150,000 gallons of other sustainable fuel mixes anticipated to be pumped at the show.<br>
<br>FLIGHT SHAMING<br>
<br>[Private jets](https://www.pinterest.com.au/missionnewenergy/) represent less than 0.1% of overall yearly carbon emissions worldwide, but can emit, on average, up to 20 times more carbon emissions per guest mile than jetliners, according to the London-based personal charter firm Victor.<br>
<br>Prince Harry has protected his occasional use of private jets to ensure his household's safety, and has said that on the uncommon celebrations he does not fly [commercially](https://www.proactiveinvestors.co.uk/companies/news/159346/mission-newenergy-delivers-maiden-biodiesel-production-to-global-oil-major-24476.html) he offsets his emissions.<br>
<br>But planemakers state [incidents](https://www.investing.com/equities/mission-newenergy-ltd-company-profile) such as the furore over his travel plan have added fresh challenges for an industry already striving to justify its contribution to cutting business costs.<br>
<br>"Incidents of flight shaming including using personal jets are unfortunate when you think about that our industry has actually delivered fuel performance enhancements of 40% over the previous 40 years," said Bombardier Aviation President David Coleal.<br>
<br>Bombardier thinks [increased sustainable](https://www.crunchbase.com/organization/mission-newenergy) fuel use will assist the market make inroads with corporations and wealthy buyers. According to market information, billionaires only have a 19% business jet ownership rate.<br>
<br>But even an image makeover - with jets sporting stickers like "this airplane flies on renewable fuels" and organisers adding alternative fuel pumps for checking out planes - is unlikely to satisfy all critics at the Oct 22-24 luxury jet occasion.<br>
<br>Environmentalists and some experts stay skeptical that biojetfuels, normally blended 50-50 with kerosene, will make a considerable effect on [public understandings](https://www.investing.com/equities/mission-newenergy-ltd-company-profile) about luxury travel.<br>
<br>"No quantity of [jatropha curcas](https://www.crunchbase.com/organization/mission-newenergy) or Brazil-nut fuel can make business jets look eco-friendly," said aviation expert Richard Aboulafia.<br>
<br>Demand from business jet [operators](https://www.bloomberg.com/profile/company/MNELF:US) for [sustainable](https://www.nasdaq.com/market-activity/ipos/overview?dealId=804419-65608) fuels now far goes beyond supply and their interest might drive future production, Sherbacow stated.<br>
<br>World Energy, which produces 40 million gallons of [biofuel](https://www.crunchbase.com/organization/mission-newenergy) at its California plant, might [expand production](https://www.zonebourse.com/cours/action/MISSION-NEWENERGY-LIMITED-8557641/) approximately 150 million [gallons](https://www.energy-xprt.com/companies/mission-newenergy-limited-36048) by 2022.<br>
<br>[Corporate charter](https://www.bloomberg.com/profile/company/MNELF:US) companies and consultants are also seeing more interest from clients who want to buy carbon credits to offset emissions from their [flights](https://www.sec.gov/Archives/edgar/data/1463471/000165495419013063/R31.htm).<br>
<br>Brian Proctor, CEO of Mente Group, a U.S. consultancy, stated emissions played a role in a corporate jet utilization research study his business just recently [finished](https://www.bloomberg.com/profile/company/MNELF:US) for a Fortune 500 business.<br>
<br>"At the end of the day, I believe that rate, cost per hour, range, speed and performance, that's still the (sales) driver. But I believe individuals are ending up being more conscious of the sustainability of operations and how it impacts the planet." (Reporting By Allison Lampert, Editing by Tim Hepher and Alexandra Hudson)<br>
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